I'm not going to go into much detail in this, but a while back I offered a plan about how to deal with the mainstream media, which is somewhat similar to this.

Now, for an example of how many bloggers are like flickering 10W lightbulbs, see these searches for this guy:

peekURL.com/zarldu4

peekURL.com/zl7udo8

Note that the third result at the second search is to his LAT article, and that position was probably obtained by those linking to that article with a regular, non-nofollowed link. Some people probably linked to the article using his name. I saw at least one other person linking his name to his Wikipedia entry.

Considering all the "firepower" in the blogosphere, it shouldn't have been difficult to fill those pages with posts about the tape he refused to release. Unfortunately, the problem isn't with "firepower" so much as brainpower and/or an inability to take advice: peekURL.com/zar993k

On the one hand I don't want the competition, but on the other it would be nice if there were at least a few people out there who could learn how to do something effective.