... is a partner at Mercury, as is Steve Schmidt, who managed the governor's 2006 reelection effort.
The web of ties is discussed in more detail at the link.
Marc Ambinder has an advance copy (link) of a book about the 2008 elections from Dan Balz and Haynes Johnson, and it might contain a good number of behind-the-scenes tidbits.
For instance, one of the mistakes that Sarah Palin made was to claim that Barack Obama was "palling around" with Bill Ayers.
Except, it was Nicolle Wallace of the McCain campaign - and not Palin - that came up with the "...